Muthoot Fincorp, whose mainstay is gold loans, launched a housing finance subsidiary three months back. The company chose to enter this segment as there are not too many players right now, said Mr Thomas John Muthoot, Chairman and Managing Director.

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Muthoot was rated among India's Most Trusted Brands in The Brand Trust Report, India Study, 2012. The Brand Trust Report 2012 lists a total of 1,000 brands that score high in terms of trust. The study was conducted with 2,718 'influencer' respondents from 15 cities, and generated more than 2 million data-points from 12,000 hours of research.

Muthoot has been ranked in the BFSI, Finance category. The study reflects how deeply Muthoot is trusted and is measured by a comprehensive Brand Trust study on TRA's proprietary 61-components.

Most trusted brands in some other categories are Armani in Branded Fashion, DLF in Construction, NIIT in Education, ONGC in Energy, PVR in Entertainment, Pepsi in F&B, Dabur in Healthcare, Taj Hotels in Hospitality, Google in Internet, ACC in Manufacturing, Thomas Cook in Services, Being Human in Social Sector, Hewlett Packard in Technology, and Air India in Airlines.

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Muthoot Fincorp plans to dilute 5-6% of its stake to Private Equity players or strategic investors.

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Gold's spectacular sprint has been cut short by a speed bump in the past few weeks. From an all-time high of over $1,900 an ounce ( 35,332 per 10 gm at $1: 52.72) in September, the price of the precious metal fell to under $1,590 an ounce ( 29,520 per 10 gm) in mid-December. The question worrying investors now is whether this obstacle will lead gold prices to trip and fall, or will they touch even higher peaks?

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By Sai Prasanna Muthoot Fincorp, the flagship company of the Kerala-based Muthoot Pappachan Group, has increased its marketing/ advertising spends by 50-60...

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Financial security, rather than savings goal, is the main driver for micro-insurance products in rural India, according to finance companies. Typically, micro-insurance products cater to rural population living below the poverty line.

Muthoot Housing Finance Company, which provides housing loans in rural sector, feels that below poverty line (BPL) population need to take micro-insurance to secure loans taken by them.

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The company has launched a month-long, out of home campaign to promote its new offer 'Gold Loan in 3 min', across more than 100 towns in various cities in Maharashtra, Gujarat, Delhi, Haryana, Punjab, Tamil Nadu, Andhra Pradesh, and Karnataka.

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MOMS has executed an extensive, large scale wide spread outdoor campaign to promote Muthoot Fincorp's latest product offering, 'Gold loans in 3 minutes'. Additionally, the campaign also targets to establish and enhance the brand image of Muthoot Fincorp. The month long campaign has been executed in more than 80 cities in Karnataka, Andhra Pradesh, Tamil Nadu, Kerala, Haryana etc. including major cities like Delhi.

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Two of team M&Ns Formula Ford 1600cc cars, sponsored by the Muthoot Pappachan Group, will be on display at various locations in Thiruvananthapuram, and a race between drivers Gill and Arjun Balu might be arranged at Technopark if authorities give the go ahead, said Oota.

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Kerala has the attributes that could have turned it into an economic powerhouse, but some of those very characteristics have scuttled its aspirations.

At best, the state has earned a reputation as one of the biggest suppliers of manpower for the rest of India, West Asia and elsewhere, as most young people are unable to find local jobs that are good enough. Industry has fled the state, driven away by an aggressive labour regime that businessmen complain is extortionate, making the economic system dependent on remittances that have had a skewed effect on development.

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Despite the giddy escalation in prices, Kerala's gold rush is finding fresh converts in rural areas too. That's exactly what Muthoot Fincorp (Muthoot Pappachan group) discovered when it offered women a micro-finance loan called Mahila Mithram along with an existing Swarna Varsham gold scheme. The women are given Rs 10,000-15,000 as loan, coupled with a one gram gold loan. The money is given at the beginning of the period, and the one gram 24K gold given at the end. The only guarantee is the group guarantee.

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"We have to enter big states with a good number of branches to achieve operational efficiency," says Thomas John Muthoot Chairman and managing director, Muthoot Fincorp

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Reiterating its commitment to society Muthoot Fincorp Ltd. conducted a free eye check up camp in association with the Ernakulam District Committee for Eradicating Blindness. The camp was conducted at the Muthoot Fincorp office premises in Angamaly with the aid of the Department of Ophthalmology, Little Flower Hospital, Angamaly. The half day camp saw many patients, young and old, queue up to receive a thorough check up and advice. Aluva Municipal Chairman, M T Thomas inaugurated the camp.

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Muthoot Capital Services Ltd is coming out with a rights issue of shares on a 1:1 basis to the existing shareholders. The shares of Rs 10 each face value would be issued at a premium of Rs 70 per share, making the issue price of Rs 80 per share.....
( Economic Times, Business Line )